Koning Albert II-laan 35 bus 50
BE 1030 Brussel
Products and innovations

Three Flemish innovations

Three Flemish innovations
Innovation

The Flemish IPM exhibitors have three innovations in store.

Hortibreed NV – Hortinno, Hall 2, booth B 25: Hortinno ‘Bloom'Z Bouquet’

  • New azalea variety with beautiful, straight-growing branches in the shape of a bouquet
  • Multicoloured: three colours per pot
  • Ultra-long flowering period
  • Excellent air-purifying properties
  • Can also be used in flower arrangements

www.hortinno.com

Microflor, Hall 2, booth B 25: Helleborus x Ericsmithii ‘ViV ® Olivia’

  • Rich flowering Helleborus
  • Seasonal colour variations: pink buds, creamy white flowers
  • Five-month flowering period
  • Winter hardy
  • Bee-friendly

www.microflor.com  and https://vivhelleborus.com

Rudy Raes Bloemzaden NV, Hall 2, booth B 25: Primula acaulis ‘Chinese New Year F1‘

  • New colour range: golden flowers with dark red undersides
  • Exclusive rosebud-like flowers
  • Outstanding shelf life
  • Uniform flowering
  • Flowering time: January to March

www.raes.be

Product range

Flanders presents broad product portfolio at IPM

Flanders presents broad product portfolio at IPM

Flanders' presence at the IPM-fair will focus on typical Flemish products such as azaleas, rhododendrons, flowering houseplants, Flemish laurel and chrysanthemums as well as shrubs, young plants, bedding plants and nursery products.

The Belgians also have three new products on show:
- Hortibreed NV - Hortinno, Hall 2, Stand B 25 presents Hortinno 'Bloom'Z Bouquet' | www.hortinno.com
- Microflor, Hall 2, Stand B 25 expands its range with Helleborus x Ericsmithii 'ViV ® Olivia' | https://vivhelleborus.com
- Rudy Raes Bloemzaden NV, Hall 2, Stand B 25 presents Primula acaulis 'Chinese New Year F1' | www.raes.bewww.raes.be 

Company news

Three Flemish innovations at IPM 2024

At IPM 2024, Flemish exhibitors present three novelties:

-  Hortibreed NV – Hortinno, Hall 2, Stand B 25
   Hortinno ‘Bloom'Z Bouquet’
o New: azalea variety with beautiful, straight-growing branches in the shape of a bouquet
o Multicoloured: three colours per pot
o Ultra-long flowering period
o Excellent air-purifying properties
o Can also be used in flower arrangements
   www.hortinno.com


-  Microflor, Hall 2, Stand B 25
   Helleborus x Ericsmithii ‘ViV ® Olivia’
o Rich flowering Helleborus
o Seasonal colour variations: pink buds, creamy white flowers
o Five-month flowering period
o Winter hardy
o Bee-friendly
   www.microflor.com
   https://vivhelleborus.com

Rudy Raes Bloemzaden NV, Hall 2, Stand B 25:
   Primula acaulis ‘Chinese New Year F1‘
o New colour range: golden flowers with dark red undersides
o Exclusive rosebud-like flowers
o Outstanding shelf life
o Uniform flowering
o Flowering time: January to March
   www.raes.be

Company profile

32 companies will participate on the Belgian stand.

Please visit us in the halls
2 (B25, D26, D30)
6 (C26) and
8 (C42, D26)!

Please also visit us at www.flandersplants.com

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