IPM ESSEN: 
		IPM_ESSEN_2020_Header_SpeakersCorner

The Speakers Corner is part of the IPM Discovery Center, which will take place from 24 to 27 January 2023 in Hall 7.

Come by and experience exciting presentations on various topics.

Preliminary program

Tuesday, January 24th, 2023 - Market Forecasts & Trends

11:00 am - Trend Perspectives 2023

Romeo Sommers

Trendperspektiven 2023

12:00 pm - "Sustainability vs the consumer"

Bloemenbureau Holland - Monique Kempermann

Trend: "Sustainability vs the consumer"

1:00 pm - Green Trend Report 2022-2023: An inspiring outlook for the industry

Judith Klute (Floramedia)

Green Trend Report 2022-2023: An inspiring outlook for the industry

2:00 pm - Trends. Inspirations. Ideas. 2023

Fachverband Deutscher Floristen - Manfred Hoffmann

Trends. Inspirations. Ideas. 2023

4:00 pm - Relevance of market / trend research and forecasts for production and trade

Group discussion

Relevance of market / trend research and forecasts for production and trade

Wednesday, January 25th, 2023 - Modern personnel management as an (employer) brand for medium-sized businesses

12:00 am - Personnel management in medium-sized companies

NBB EGESA, Frau Kern Schulz

Personnel management in medium-sized companies

1:00 pm - NRW Horticultural Association

Mercator Consulting, Prof. Vogler

Generation Z - Demands on the world of work

2:00 pm - Green Campus

State Association of Horticulture NRW

Green Campus

4:00 pm - Relevance of modern management tools in the industry

Group discussion

Relevance of modern management tools in the industry

Thursday, January 26th, 2023 - Generic Communication for Flowers/Plants 2023 for Production and Trade

11:00 am - Community marketing: We are garden

Torsten Brämer

Community marketing: We are garden

12:00 pm - PR, social media in the green market

Agency Prachtstern, Friederike Füller

PR, social media in the green market

1:00 pm - Pflanzenmarketing - Social-Media und darüber hinaus

Michael Perry, mrplantgeek.com

Pflanzenmarketing - Social-Media und darüber hinaus

2:00 pm - Green Media House: Campaigns 2022 - 2023

Michael Legrand Green Media House

Campaigns 2022 - 2023

3:00 pm - "1,000 good reasons"

Landgard, Tristan Heinen-Bizjak

"1,000 good reasons"

4:00 pm - Relevance of generic flower/plant communication for production and trade

Discussion

Relevance of generic flower/plant communication for production and trade

Friday, January 27th, 2023 - Horticulture Market Change

11:00 am - Tasks of the Federal Plant Variety Office in a Changing Environment

Jens Wegener - CPVO Bundessortenamt

Tasks of the Federal Plant Variety Office in a Changing Environment

12:00 pm - Insect delight - with regional wild plants

Ortun Heine – NABU

Insect delight - with regional wild plants

1:00 pm - Pflanzenmarketing - Frank Timmerman, Floriate

Frank Timmerman, Floriate

2:00 pm - Relevant market changes for flowers / plants, trade show outlook

Diskussion

Relevant market changes for flowers / plants, trade show outlook

Horticulture market change (green/blue sustainability - change for assortments and commodity flows?)

11:00 am - Jens Wegener

Jens Wegener

CPVO Federal Plant Variety Office

Tasks of the Bundessortenamt in a changing environment

12:00 pm - Ortun Heine

Ortun Heine

NABU

Insect delight - with regional wild plants

2:00 pm - Discussion

Discussion

Relevant market changes for flowers / plants, trade show outlook.

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