Initiative supports small farmers worldwide
For the 40th edition of IPM ESSEN, the Essen Trade Fair has come up with something special for exhibitors at the world's leading horticultural trade fair: Each booth received a voucher for tree planting on the first day of the fair. The codes can be redeemed online on the Treedom web platform, which collaborates with small farmers in Africa, Central and South America, as well as South Asia. The farmers plant the trees in their local environment, contributing to a sustainable ecosystem and securing a portion of their income. Treedom uses the proceeds to fund the training of participating agricultural cooperatives. Many exhibitors participated in the initiative during IPM ESSEN.
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