The generational shift in the German horticultural sector is in full swing. Young entrepreneurs today face major challenges – from economic transformation and a shortage of skilled workers to new market requirements. In response to these challenges, personal exchange can become a decisive factor for success. To support the next generation and foster dialogue, the first-ever Young Entrepreneurs' Day will take place at IPM ESSEN on Wednesday, 28 January 2026, in the Congress Centre West, Hall Europa.
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